Gourmet Coffee Brands – Intro

Everyday, people all over the world wake up to the invigorating experience of the exceptional beverage called coffee. The popularity of coffee can be judged by the fact that its consumption amounts to about a third of that of tap water in North America and Europe. Most gourmet coffee brands are beyond the reach of the common masses and are marketed exclusively to the affluent.

It includes the likes of Hacienda la Esmeralda Geisha grown in Panama which recently sold at an auction for $50.25 per pound creating a record in the process. What is it that makes a truly great cup of gourmet coffee? Is it the bean, the blend, or the roast? Actually, it’s all of these factors and many more. The price of a coffee brand is not decided just by its quality, but also by the romance or exclusivity of their origins.

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